There are many ways to promote your business on and offline for very little money indeed. Many of these marketing tactics require no money what so ever yet are simply time consuming. Without a huge budget most marketing techniques can seem difficult however, the modern business world throws up a host of cheap and even free marketing opportunities which are suitable for the small business entrepreneur.

1. Social Networking -

There is a good chance that you may of heard of the latest craze to hit the Internet. Social networking through sites such as Facebook, Myspace and Stumbleupon are a great way to get your website and business recognized in a matter of hours. You can create individual profiles on each of the website and they are really easy to update and keep potential customers aware of what is going on in your business.

2. Blog your Business -

One vital part of any website these days is what’s called a blog. A blog is a fantastic way to keep your website’s content fresh and up to date. As well as simply blogging about what your company is up to you can also express personal opinion about the industry you are in which will encourage people to comment and interact with your site.

3. Reward Customer Loyalty -

If your business has any existing customers be sure to reward them amicably on a regular basis. You wont to try and keep your business for as long as possible and build on it. You could implement a loyalty card scheme where by if your existing customer introduces a friend they get %50 off their next design job.

4. Customer Testimonials -

Again, this one will depend entirely on whether you have any customers or not! If you do then it would be a great idea to ask your customers for some testimonials that you could post on your website. This is a fantastic way to encourage other potential clients into your business by using first hand accounts of how well your service measures up.

5. Send out products for review -

If your business is still on the small side then it may be a good idea to send out some products for review. You could send sample packs to relevant people within the industry and ask them for honest and prompt feedback in return. This is another great way to enhance the user experience on your website.

6. Make your business as contactable as possible! -

If you have a website or not you need to try and make your business as approachable as possible. Sign up to have your website in the yellow pages, yell.com, BT Business book etc. It is vitally important that you have email, fax and phone as different people will prefer different methods of contact.

In conclusion, there are so many different way in which you can promote your business. Many of them simply require time and dedication. There is no harm in employing direct mail services from another company to help out yet most of the work is easily achievable with your own motivation!